Freeport Jet Wash and Auto Mart Ltd. has taken customer service to a new level with the introduction of its new Parts Department Call Centre.

With the establishment of the innovative Call Centre, Financial Controller La-Keisha Wilmott says Freeport Jet Wash is now "ahead of the pack."

"I am not aware of any other 'automotive' company offering this type of service in The Bahamas," Wilmott said, adding that Freeport Jet Wash is not only increasing efficiency but it looks as if it is also tackling 'Bahamian time' single handedly.

Grand Bahamian businesses are growing, and the work place is becoming more complex because of deadlines and time constraints. Freeport Jet Wash recognized these challenges and saw the need to develop a Parts Department Call Centre making the entire process very simple to use.

Customers dial the Call Centre at 352-7441 and give the telephone agent the year, make and model of their vehicle. Immediately the part they need is pulled and will be waiting for than at the cashier's desk.

"Just this morning some customers came in and said how wonderful it was to walk right in and get their parts," said Eddie Gibson, parts manager for Freeport Jet Wash.

Any parts not in stock can be ordered and delivered within three to five business days guaranteed.

The Call Centre assures Freeport Jet Wash's customers a number of time-saving benefits, including a well stocked parts department, which will increase the chance of having the part they need; competitive pricing when compared to the United States; and an outstanding warranty policy.

Noting the importance of excellent customer service, Wilmott said that "exceptional customer service is the key."

"That is the main reason why we needed to implement this new Call Centre," Wilmott added. "We needed to create a way to service our customers even better. I see Jet Wash growing to the point where we will be able to deliver your parts to you, whether you have called in or accessed us on line."

The first and second benefits exist because Jet Wash's Parts Department carries a wide range of vehicle parts – both genuine and aftermarket – that are all available via the Call Centre.

Because of Jet Wash's large buying power, it receives great Caribbean dealer discounts, specifically modified to be competitive with the U.S. market, which has always been the biggest challenge when it comes to getting Bahamians to shop at home.

The third benefit is the outstanding warranty policy. Buying a part from Jet Wash means that customers have a recourse for damaged non-electrical parts. Parts imported from the U.S. cannot be returned easily and may incur shipping charges twice. This also gets worse should the part arrive damaged or when the wrong part is received.

"The New Call Centre has definitely increased business," Parts Manager Gibson said.

With the growth of technology the services provided by the Call Centre can also be accessed via the Internet. Customers can call or go on-line from their garage, office or home, eliminating the hassle of long lines. Finally there is a way to shop in Freeport that is virtually hassle free! Grand Bahama's first online parts department (www.freeportjetwash.com) is a new service offered to the already existing website. The online parts department offers a vast collection of carefully compiled listings of vehicle parts for sale.

"I feel proud to work for a company that is the only one that offers this type of cutting-edge technology," said Gibson.